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Trade fair marketing

Enable your exhibitors to attract the right visitors to their booth.

Visitors want to know in advance what there is to see that matches their interests, while exhibitors want to target the right visitors and bring them to their booth. Watch the video to find out how Conteo makes this possible.

How Conteo improves your trade fair:

  • Successful trade fair visit: Through targeted preparation, visitors know in advance which exhibitors and topics are relevant to them.

  • More and better prepared booth visitors: Exhibitors can target visitors with their content and attract them to their booth.

  • Quantifiable marketing value for exhibitors: Every interaction of visitors with the content generates marketing value for the exhibitor.
  • Easier visitor mobilization: The exhibitor's relevant content motivates visitors to visit the fair.

  • True understanding of visitor interest: See what your visitors are interacting with and get a true understanding of the interest and behavior.

A tried and tested digital trade fair marketing offer

Not all exhibitors have the same needs and budgets. With Conteo, you can offer your exhibitors digital packages that build on each other and serve the most important needs:

  1. Recognition: The first package focuses on making it easy for people who already know a company to find it online. The focus here is on logo placements and an attractive profile.

  2. New customer acquisition: This package helps exhibitors to acquire new customers. The focus here is on the prominent presentation of content that makes it possible to address and convince new interested parties.

  3. Prominence: For exhibitors seeking maximum visibility, this package ensures that their company is perceived as important by as many visitors as possible. This includes, for example, the suggestion to follow the exhibitor or special visibility features.

In addition, limited advertising options such as banner ads and sponsoring serve the need for exclusivity.

Additional revenue thanks to our smart sales service

Many trade fair teams do not have the resources to actively sell additional digital offers. Conteo takes over this part for you: we integrate the sale of digital packages directly into our exhibitor support. This allows you to generate additional revenues and increase your margin - without any additional effort.

Sounds interesting?

Contact us and we will create a non-binding business case for your trade fair.

+41 44 552 44 64
contact@conteo.io