Conteo combines all the components for your trade fair's online presence in a single system: website, exhibitor directory, event calendar, blog, automated mailings, trade fair app, matchmaking, interactive hallplan, content management system (CMS) - and much more. This holistic integration creates valuable synergies, boosting your performance.
1. Higher performance for exhibitors
Traditionally, the trade fair website accounts for the majority of page views, while the exhibitor directory or the trade fair platform often only receive a small proportion of the attention - and therefore generate little value for exhibitors. With Conteo's integrated approach, visitors spend more time with exhibitor content and create measurable marketing value.
2. Reduced content effort
When visitors' attention is drawn to exhibitors' content, both sides benefit: Exhibitors achieve higher marketing value, and you as the trade fair organizer have to produce less of your own content. A clear win-win situation for everyone involved.
3. Less effort and costs
With Conteo you need fewer systems. In particular, you save on a content management system and the development of your own website. With the Conteo Blueprint, our guideline on how to successfully structure your platform, you also receive many templates and best practices and save further effort.
4. Reduced complexity
Fewer systems mean fewer interfaces, fewer dependencies and significantly reduced complexity in your digital ecosystem.
5. Optimized user experience
The Conteo system has no integration problems or system discontinuities. This leads to a consistent, optimized user experience.
Would you like to find out more?
Contact us for a non-binding introduction